Your digital transformation strategy is unique to your organization. Your strategy has been tailored to your business goals, context, and digital cloud transformation challenges.

Now that your digital transformation strategy is in place, and you’re taking the journey, how can you can evaluate your progress against your peers?

Despite everyone’s digital transformation strategy being unique, there is a common digital transformation framework that can be used to assess your organization’s digital transformation maturity.

This digital transformation framework is based on best practices outlined by cloud providers like AWS, Microsoft and Google, in, for example, the AWS Cloud Transformation Maturity Model

At Nuvoola, we’ve learned that beyond virtualization, cloudification, and DevOps implementation, market leaders then embark on using this digital foundation to disrupt and innovate using innovative UX design and artificial intelligence (AI).


Although AI can be applied pragmatically to solve business problems – regardless of a company’s digital transformation strategy – digital transformation maturity allows AI innovation to be effectively introduced at scale.

This is because AI is implemented most efficiently using the wide array of cloud-based AI services such as machine learning for analytics, natural language processing (NLP) for chatbots, and deep neural networks for complex business optimization scenarios.


A comprehensive digital transformation framework includes AI innovation as one of the most important benefits realized by a mature digital transformation strategy. In fact, businesses using AI will capture $1.2 Trillion in market value from competitors in 2020.

As this indicates, we are well into the early majority of AI innovation adoption: 37% of businesses have integrated AI into their business processes, and investment is increasing by more than 30% a year. (Forrester, 2017; Gartner 2019).


The road to this level of digital transformation maturity isn’t an easy one. Digital cloud migration is well underway, but the full financial return is often left on the table.

While 92% of enterprises employ 5 public and private clouds in their IT operations infrastructure (IDC, 2018), their cloud infrastructure cost can be cut by 35%, on average, by identifying and right-sizing over-provisioned resources (Righscale research, 2017).

Implementing DevOps also has its pitfalls, where certain aspects – like test automation – are often overlooked, or not fully implemented. The impact? The testing phase is responsible for a 30% time and cost overrun, on average. Automation can improve coverage and cut project times by 40%. (KPMG, 2016; Worksoft 2019).


Once an agile digital transformation framework can efficiently support cloud-native application deployment, and fast development cycles, leading organizations turn to optimizing engagement and user experience (UX).

Advances in technology, and design psychology have pushed the UX space considerably in the past few years, with AI contributing new ways to engage across a broad range of demographics – AI-powered voice assistants, and dynamic content curation are but a couple of examples.

A lot of businesses overlook the impact UX design enhancements can have on customer loyalty, and engagement – by 2020, customer experience will overtake price and product as the key brand differentiator (Google, Nielsen, and Customers2020).

UX excellence is supported by DevOps, in a world where best-in-class apps are updated every 22 days, regular releases maintain strong user engagement with the vendor and their software (Google: Top 200 apps’ stats).

How to Win

With this comprehensive digital transformation framework that considers cloudification, DevOps, UX and AI innovation, you can assess how your organization ranks against your competitors. With a clear view of where you are, it is then possible to optimize and update your digital transformation strategy to put you in a position of market leadership.

We’ve created a 3 minute quiz to assess your company’s digital transformation maturity. You’ll learn not only where you stand, but also receive a detailed assessment of where you can focus to pull ahead of the pack. Grab a coffee and take the free survey at – you’ll see things differently.